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On the Origin of Spin: (Or How Hollywood, the Ad Men and the World Wide Web
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On the Origin of Spin: (Or How Hollywood, the Ad Men and the World Wide Web Became the Fifth Estate and Created Our Images of Power) Tapa blanda -

de Brendan Bruce

Detalles

  • Título On the Origin of Spin: (Or How Hollywood, the Ad Men and the World Wide Web Became the Fifth Estate and Created Our Images of Power)
  • Autor Brendan Bruce
  • Encuadernación Tapa blanda
  • Páginas 542
  • Volúmenes 1
  • Idioma ENG
  • Editorial Createspace
  • Fecha de publicación 6/29/201
  • ISBN 9781490571355 / 1490571353
  • Peso 1.58 libras (0.72 kg)
  • Dimensiones 9 x 6 x 1.09 pulgadas (22.86 x 15.24 x 2.77 cm)

Acerca del autor

Brendan Bruce (one of Margaret Thatcher's spin doctors) has worked in mass communications for over thirty years; first in global advertising agencies (for clients such as Mars, Procter & Gamble and the British Government); then on the client side as Director of Communications of the UK Conservative Party; and latterly as a private political consultant to African Heads of State and Government. He has worked as a journalist, media coach, TV pundit and political speechwriter. 'On the Origin of Spin' is his second work on political marketing; his first, 'Images of Power', is still considered a classic. He also writes historical thrillers under the 'Dominic Lagan' brand.

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