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Angel Customers and Demon Customers: Discover Which is Which and Turbo-Charge Your Stock
de Selden, Larry, Colvin, Geoffrey
- Usado
- Estado
- Used - Good
- ISBN 10
- 1591840074
- ISBN 13
- 9781591840077
- Librería
-
Frederick, Maryland, United States
Formas de pago aceptadas
Sobre este artículo
Portfolio. Used - Good. Good condition. Good dust jacket. (stock market, finances)
Sinopsis
One of the oldest myths in business is that every customer is a valuable customer. Even in the age of high-tech data collection, many businesses don't realize that some of their customers are deeply unprofitable, and that simply doing business with them is costing them money. In many places, it's typical that the top 20 percent of customers are generating almost all the profit while the bottom 20 percent are actually destroying value. Managers are missing tremendous opportunities if they are not aware which of their customers are truly profitable and which are not. According to Larry Selden and Geoff Colvin, there is a way to fix this problem: manage your business not as a collection of products and services but as a customer portfolio. Selden and Colvin show readers how to analyze customer data to understand how you can get the most out of your most critical customer segments. The authors reveal how some companies (such as Best Buy and Fidelity Investments) have already moved in this direction, and what customer-centric strategies are likely to become widespread in the coming years. For corporate leaders, middle managers, or small business owners, this book offers a breakthrough plan to delight their best customers and drive shareowner value.
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Detalles
- Librería
- Wonder Book
(US)
- Inventario del vendedor #
- SB20A-01871
- Título
- Angel Customers and Demon Customers: Discover Which is Which and Turbo-Charge Your Stock
- Autor
- Selden, Larry, Colvin, Geoffrey
- Estado del libro
- Used - Good
- Encuadernación
- Tapa dura
- ISBN 10
- 1591840074
- ISBN 13
- 9781591840077
- Editorial
- Portfolio
- Lugar de publicación
- New York, Ny, U.s.a.
- Primera fecha de publicación de esta edición
- May 22, 2003
Términos de venta
Wonder Book
RETURNS are cheerfully accepted up to 30 days. We ship out within 1-2 business days and U.S. Standard Shipments usually arrive within 6-9 business days, Priority 3-6.
Sobre el vendedor
Wonder Book
Miembro de Biblio desde 2003
Frederick, Maryland
Sobre Wonder Book
With 3 stores less than 1 hour outside the DC/Metropolitan area (1 in Gaithersburg, 1 in Frederick and 1 in Hagerstown, MD), we have the largest selection of books in the tri-state area. Wonder Book and Video has been in business since 1980 and online since 1997. We have over 1 Million books for sale on our website and another 1 Million books for sale in our 3 locations. We have a very active online inventory and as such, we can receive multiple orders for the same item. We fill those orders on a first come first serve basis, but will refund promptly any items that are out of stock. Since 1980 it has always been about the books. ALL kinds of books from 95 cent children\'s paperbacks to five figure rare and collectibles. A merging of the old and new is where we started, and it is where we are today. Our retail stores have always been places where a reader can rush in looking for a title needed for a term paper that is due the next day, or where bibliophiles can get lost \"in the stacks\" for as long as they wish. In 2002 USAToday recognized us as \"1 of 10 Great Old Bookstores\", and we have been featured in numerous other newspaper and TV stories including Washington Post and CSpan.
Glosario
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- Jacket
- Sometimes used as another term for dust jacket, a protective and often decorative wrapper, usually made of paper which wraps...
