The Art of Selling Movies
de John McElwee
- Usado
- very good
- Tapa dura
- First
- Estado
- Very Good/Very Good
- ISBN 10
- 0996274049
- ISBN 13
- 9780996274043
- Librería
-
Middlebury, Vermont, United States
Formas de pago aceptadas
Sobre este artículo
Pittsburgh PA: GoodKnight Books, 2017. 1st. Hardcover. Very Good/Very Good. Hardcover in a bright, unclipped dust jacket. The Art of Selling Movies presents the first-ever look at 60 years of newspaper advertising for motion pictures great and small. These ads created by Hollywood and adapted by local and regional exhibitors motivated patrons to leave their homes, part with precious income, and spend time in the dark. Because of the high stakes involved, theater operators used wildly creative means to make that happen. They made movie advertising equal parts art and psychology, appealing to every human instinct (especially sex) in an effort to push product and keep their theatres in business. From the pen-and-ink masterpieces of the 1920s and 30s to location-specific folk art to ad space jam-packed with enticements for every member of the family, The Art of Selling Movies dissects the psyche of the American movie-going public ... and the advertisers seeking to push just the right buttons. Record # 372023
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Detalles
- Librería
- Browsing Is Arousing (US)
- Inventario del vendedor #
- 372023
- Título
- The Art of Selling Movies
- Autor
- John McElwee
- Formato/Encuadernación
- Tapa dura
- Estado del libro
- Usado - Very Good
- Estado de la sobrecubierta
- Very Good
- Edición
- 1st
- ISBN 10
- 0996274049
- ISBN 13
- 9780996274043
- Editorial
- GoodKnight Books
- Lugar de publicación
- Pittsburgh PA
- Fecha de publicación
- 2017
- Palabras clave
- Film & Movies, Advertising, , .
- Catálogos del vendedor
- Film & Movies;
Términos de venta
Browsing Is Arousing
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Sobre el vendedor
Browsing Is Arousing
Miembro de Biblio desde 2021
Middlebury, Vermont
Sobre Browsing Is Arousing
From the founders of "Monroe Street Books", "Browsing is Arousing" is a strictly on-line antiquarian, rare, out-of-print & used books store. Our wide-range of inventory includes: Art, Children's Picture and Chapter, Exploration, Fiction, History, Illustrated, Literature, Mystery, Science Fiction, Photography, Performing Arts, Regional, Sciences and Sports.
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- Jacket
- Sometimes used as another term for dust jacket, a protective and often decorative wrapper, usually made of paper which wraps...