Betty Crocker's Appetizers: Best snacks, dips, tidbits, canapes, spreads and first courses

Cookbook Betty Crocker's Appetizers . Copyright 1989 . Macmillion . Printed in USA . 9 1/4 X 7 inches . ISBN 0-02-861530-1 . About the Staple bound Booklet: Here are more than 100 of Betty's Best snacks, dips, tidbits, canapes, spreads and first courses, Many of the do-ahead, all of them party perfect . Full Color photographs throughout that highlight fabulous presentation ideas . Betty Crocker isn't a real woman, but rather born of an advertising campaign that resulted in one of the most recognizable names and faces in convenience food history. The Betty Crocker figure actually predates her parent company, General Mills, which created Gold Medal Flour. Betty first appeared in an ad for the flour brand that encouraged people to send in a completed puzzle for a pincushion prize. In addition to tens of thousands of finished puzzles, Washburn-Crosby also received an outpouring of letters from housewives with cooking questions so Betty was created to answer these letters.