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Brand Warfare: 10 Rules for Building the Killer Brand Lessons for New and Old Economy Players

Brand Warfare: 10 Rules for Building the Killer Brand Lessons for New and Old Economy Players

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Brand Warfare: 10 Rules for Building the Killer Brand Lessons for New and Old Economy Players

de D'Alessandro, David F.;Owens, Michele

  • Usado
  • as new
  • Tapa blanda
  • First
Estado
As New/Fine
ISBN 10
0071362932
ISBN 13
9780071362931
Librería
Puntuación del vendedor:
Este vendedor ha conseguido 5 de las cinco estrellas otorgadas por los compradores de Biblio.
Saginaw, Michigan, United States
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Sobre este artículo

Blacklick, Ohio, U.S.A.: McGraw-Hill, 2001. Red paper over boards with gilt print on spine; 185 pages, index inclusive; solid binding; no internal marks; square corners; text block is bright and clean; dust jacket has the slightest rubbing, else fine; full number line.. First Edition/First Printing. Hardcover. As New/Fine. 8vo - over 7¾" - 9¾" tall. Book.

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Detalles

Librería
Riverhorsebooks US (US)
Inventario del vendedor #
T5808
Título
Brand Warfare: 10 Rules for Building the Killer Brand Lessons for New and Old Economy Players
Autor
D'Alessandro, David F.;Owens, Michele
Formato/Encuadernación
Tapa blanda
Estado del libro
Nuevo
Estado de la sobrecubierta
Fine
Edición
First Edition/First Printing
ISBN 10
0071362932
ISBN 13
9780071362931
Editorial
McGraw-Hill
Lugar de publicación
Blacklick, Ohio, U.S.A.
Fecha de publicación
2001
Size
8vo - over 7¾" - 9¾" tall

Términos de venta

Riverhorsebooks

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Sobre el vendedor

Riverhorsebooks

Puntuación del vendedor:
Este vendedor ha conseguido 5 de las cinco estrellas otorgadas por los compradores de Biblio.
Miembro de Biblio desde 2015
Saginaw, Michigan

Sobre Riverhorsebooks

We are online-only booksellers...in business since 2000. We love books and book people, always trying our best to satisfy customer needs and wants; we have been five-star sellers since the start.

Glosario

Algunos términos que podrían usarse en esta descripción incluyen:

Gilt
The decorative application of gold or gold coloring to a portion of a book on the spine, edges of the text block, or an inlay in...
Number Line
A series of numbers appearing on the copyright page of a book, where the lowest number generally indicates the printing of that...
Text Block
Most simply the inside pages of a book. More precisely, the block of paper formed by the cut and stacked pages of a book....
Jacket
Sometimes used as another term for dust jacket, a protective and often decorative wrapper, usually made of paper which wraps...
Rubbing
Abrasion or wear to the surface. Usually used in reference to a book's boards or dust-jacket.
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