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Used - Good. Used book that is in clean, average condition without any missing pages.
Global Marketing Management (7th Edition) de Warren J. Keegan - 2001-07-23
de Warren J. Keegan
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Global Marketing Management (7th Edition)
de Warren J. Keegan
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- Bien
- Tapa blanda
Prentice Hall, 2001-07-23. Paperback. Good.
- Librería Ergodebooks (US)
- Formato/Encuadernación Tapa blanda
- Estado del libro Usado - Good
- Cantidad disponible 1
- Encuadernación Tapa blanda
- ISBN 10 0130332712
- ISBN 13 9780130332714
- Editorial Prentice Hall
- Fecha de publicación 2001-07-23
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Global Marketing Management
de Green, Mark C., Keegan, Warren J
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- Estado
- Used - Good
- ISBN 10 / ISBN 13
- 9780130332714 / 0130332712
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- 1
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Mishawaka, Indiana, United States
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Global Marketing Management
de Keegan, Warren J
- Usado
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- UsedVeryGood
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- Hardcover
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- 9780130332714 / 0130332712
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Skokie, Illinois, United States
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UsedVeryGood. *****HARDCOVER COPY***** Cover has some wear and dents. Clean pages.
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Global Marketing Management
de Mark C. Green; Warren J. Keegan
- Usado
- Muy bueno
- Tapa blanda
- Estado
- Usado - Muy bueno
- Encuadernación
- Paperback
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- 9780130332714 / 0130332712
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- 1
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Seattle, Washington, United States
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Prentice Hall PTR, 2001. Paperback. Very Good. Disclaimer:A copy that has been read, but remains in excellent condition. Pages are intact and are not marred by notes or highlighting, but may contain a neat previous owner name. The spine remains undamaged. At ThriftBooks, our motto is: Read More, Spend Less.Dust jacket quality is not guaranteed.
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Global Marketing Management
de Mark C. Green; Warren J. Keegan
- Usado
- Bien
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- Usado - Bien
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- Hardcover
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- 9780130332714 / 0130332712
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- 2
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Seattle, Washington, United States
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Prentice Hall PTR, 2001. Hardcover. Good. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.Dust jacket quality is not guaranteed.
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Global Marketing Management
de Keegan, W. J
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- Usado
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- Hardcover
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- 9780130332714 / 0130332712
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Lincoln, Lincolnshire, United Kingdom
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Prentice Hall, 2002. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. Book contains pen, pencil & highlighter markings. In poor condition, suitable as a reading copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1500grams, ISBN:9780130332714
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Global Marketing Management
de Keegan, Warren J
- Usado
- Bien
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- Usado - Bien
- Encuadernación
- Hardcover
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- 9780130332714 / 0130332712
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- 1
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Newport Coast, California, United States
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hardcover. Good. Access codes and supplements are not guaranteed with used items. May be an ex-library book.
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Global Marketing Management (Hardcover) e-marketing globalization Asia Pacific Marketing Federation advertising promotion selling public relations sales promotion direct marketing trade shows sponsorship Social Architecture business executives Warren J. Keegan Mark Green For courses in International Marketing and Global Marketing. This is the leading MBA text in international marketing-with comprehensive cases.This leading book in international marketing features comprehensive cases that cover consumer, industrial, low tech and high tech, product and services marketing. Specific chapter topics examine the global economic environment; the social and cultural environment; the political, legal, and regulatory environments; global customers; global marketing information systems and research; global targeting, segmenting and positioning; entry and expansion strategies: marketing and sourcing; cooperation and global strategic partnerships; competitive analysis and strategy; product decisions; pricing decisions; cha
de Warren J. Keegan Mark Green
- Usado
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- Usado
- Edición
- Auflage: 0007 (Juli 2001)
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- Hardcover
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- 1
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Descripción:
Prentice Hall International series in marketing Case studies, Auflage: 0007 (Juli 2001). Auflage: 0007 (Juli 2001). Hardcover . 25,7 x 20,6 x 2,8 cm. For courses in International Marketing and Global Marketing. This is the leading MBA text in international marketing-with comprehensive cases.This leading book in international marketing features comprehensive cases that cover consumer, industrial, low tech and high tech, product and services marketing. Specific chapter topics examine the global economic environment; the social and cultural environment; the political, legal, and regulatory environments; global customers; global marketing information systems and research; global targeting, segmenting and positioning; entry and expansion strategies: marketing and sourcing; cooperation and global strategic partnerships; competitive analysis and strategy; product decisions; pricing decisions; channels and physical distribution; global advertising; promotion: personal selling, public relations, sales…
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Global Marketing Management
de Keegan, Warren J.; Green, Mark C
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- Nuevo
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San Diego, California, United States
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EUR 76.88EUR 5.45 enviando a
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Pearson College Div, 2001-07-01. Hardcover. New. New. In shrink wrap. Looks like an interesting title!
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Global Marketing Management: United States Edition
de Keegan, Warren J./ Green, Mark C
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- Nuevo
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- 9780130332714 / 0130332712
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Exeter, Devon, United Kingdom
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Descripción:
Prentice Hall, 2001. Paperback. New. 7th edition. 617 pages. 10.25x7.50x1.25 inches.
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