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The Long Tail : Why the Future of Business Is Selling Less of More

The Long Tail : Why the Future of Business Is Selling Less of More

The Long Tail : Why the Future of Business Is Selling Less of More

The Long Tail : Why the Future of Business Is Selling Less of More

de Chris Anderson

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  • as new
  • Tapa blanda
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As New
ISBN 10
1401309666
ISBN 13
9781401309664
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Sobre este artículo

Hachette Books, 2008. Paperback. As New. Disclaimer:Pages are clean and are not marred by notes or folds of any kind. ~ ThriftBooks: Read More, Spend Less.Dust jacket quality is not guaranteed.

Sinopsis

The New York Times bestseller that introduced the business world to a future that’s already here—now in a new edition with a new chapter about Long Tail Marketing and a new epilogue.Winner of the Gerald Loeb Award for Best Business Book of the YearIn the most important business book since The Tipping Point, Chris Anderson shows how the future of commerce and culture isn’t in hits, the high-volume head of a traditional demand curve, but in what used to be regarded as misses—the endlessly long tail of that same curve.

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Detalles

Librería
ThriftBooks US (US)
Inventario del vendedor #
G1401309666I2N00
Título
The Long Tail : Why the Future of Business Is Selling Less of More
Autor
Chris Anderson
Formato/Encuadernación
Tapa blanda
Estado del libro
Nuevo
Cantidad disponible
1
ISBN 10
1401309666
ISBN 13
9781401309664
Editorial
Hachette Books
Lugar de publicación
New York
Fecha de publicación
2008

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Puntuación del vendedor:
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Sometimes used as another term for dust jacket, a protective and often decorative wrapper, usually made of paper which wraps...
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