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Marketing For Dummies, 3rd Edition, UK Edition
de Hiam, Alexander
- Usado
- Bien
- Tapa blanda
- Estado
- Bien
- ISBN 10
- 1119965160
- ISBN 13
- 9781119965169
- Librería
-
GORING BY SEA, West Sussex, United Kingdom
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Sobre este artículo
Paperback. Good.
Sinopsis
Covers everything from essential marketing principles and techniques to the latest methods and trends Want to sharpen your marketing skills to promote your products and services? Whether you're introducing a new product or jumpstarting your existing marketing plans, Marketing For Dummies, 3rd Edition, helps you get a handle on such basic marketing concepts as the four P's-product, pricing, positioning, and placement - and boost your sales with innovative new approaches. Packed with over 25 percent new and revised material, this practical, savvy, guide shows you how to treat every aspect of interacting with customers-including customer service and the product itself - as an opportunity to grow the organization. You'll learn how to prepare hard-hitting campaigns, plan a marketing budget and stick to it, and seize new opportunities to increase customer awareness and appreciation of your product or service. Explains Internet and search engine marketing to work for you Helps you identify customers where you least expect them Offers tips on using online resources to size up competitors Covers effective product positioning in a crowded marketplace Introduces guerilla and global marketing You don't have to be a marketing genius to expand your customer base and boost sales, but you will need a little help from Marketing For Dummies, 3rd Edition.
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Detalles
- Librería
- World of Books Ltd
(GB)
- Inventario del vendedor #
- GOR004196188
- Título
- Marketing For Dummies, 3rd Edition, UK Edition
- Autor
- Hiam, Alexander
- Formato/Encuadernación
- Tapa blanda
- Estado del libro
- Usado - Bien
- Cantidad disponible
- 3
- ISBN 10
- 1119965160
- ISBN 13
- 9781119965169
- Editorial
- John Wiley & Sons
- Primera fecha de publicación de esta edición
- 2012
Términos de venta
World of Books Ltd
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Sobre el vendedor
World of Books Ltd
Miembro de Biblio desde 2007
GORING BY SEA, West Sussex
Sobre World of Books Ltd
In 2002, World of Books Group was founded on an ethos to do good, protect the planet and support charities by enabling more goods to be reused. Since then, we've grown into to a global company pioneering the circular economy. Today, we drive the circular economy through three re-commerce brands:
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- Ziffit: Through Ziffit, we buy. We give people around the world the opportunity to contribute to the circular economy, earn money and protect the planet, by trading their unwanted books and media.
- Shopiago: Through Shopiago, we help others. By sharing the technology that has grown World of Books Group into the business it is today, we're helping charities increase revenue and reduce waste through re-commerce.
- Wob: Through Wob, we sell. We provide affordable, preloved books and media to customers all over the world. A book leaves our collection of over seven million titles and begins a new chapter every two seconds, enabling more goods to be reused.
- Ziffit: Through Ziffit, we buy. We give people around the world the opportunity to contribute to the circular economy, earn money and protect the planet, by trading their unwanted books and media.
- Shopiago: Through Shopiago, we help others. By sharing the technology that has grown World of Books Group into the business it is today, we're helping charities increase revenue and reduce waste through re-commerce.
