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Marketing Management: The Millennium Edition
de Kotler, Philip
- Usado
- good
- Tapa dura
- Estado
- Good
- ISBN 10
- 0130122173
- ISBN 13
- 9780130122179
- Librería
-
Oakland, California, United States
Formas de pago aceptadas
Sobre este artículo
Prentice Hall, 1001. Hardcover/pub. 2000/Gd. condition/718 pages - Marketing in theory and practice ... (J76600z) 0130122173. Hard Cover. Good.
Sinopsis
Stay on the cutting-edge with the gold standard text that reflects the latest in marketing theory and practice. Marketing Management is the gold standard marketing text because its content and organization consistently reflect the latest changes in today’s marketing theory and practice. Remaining true to its gold-standard status, the fourteenth edition includes an overhaul of new material and updated information, and now is available with mymarketinglab–Pearson’s online tutorial and assessment platform. “synopsis” may belong to another edition of this title.
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Detalles
- Librería
- Infospec
(US)
- Inventario del vendedor #
- 6600z
- Título
- Marketing Management: The Millennium Edition
- Autor
- Kotler, Philip
- Formato/Encuadernación
- Tapa dura
- Estado del libro
- Usado - Good
- ISBN 10
- 0130122173
- ISBN 13
- 9780130122179
- Editorial
- Prentice Hall
- Lugar de publicación
- Lebanon, Indiana, U.s.a.
- Fecha de publicación
- 1001
- Palabras clave
- MARKETING MANAGEMENT, Corporation, advertising, selling, Product, Design, Market Share, Demographics, ECONOMICS
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Infospec
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Sobre el vendedor
Infospec
Miembro de Biblio desde 1999
Oakland, California
Sobre Infospec
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