Our Master's Voice: Advertising
de Rorty, James
- Usado
- Bien
- Tapa dura
- First
- Estado
- Bien/No Jacket
- Librería
-
Moose Jaw, Saskatchewan, Canada
Formas de pago aceptadas
Sobre este artículo
New York, New York, U.S.A.: The John Day Company, 1934. 1st Edition . Hardcover. Good/No Jacket. 8vo - over 7¾" - 9¾" tall. x, 394pp. Top edge dyed yellow. Yellow DJ flap tipped on to front pastedown. Adhesive ghost on ffep, perhaps from where rear DJ flap had been tipped on, now missing. Brick-red cloth with gold lettering on spine. Lettering dulled. Minor wear to head and tail and corners. Joints and hinges sound. "Mr. Rorty attacks advertising joyfully, wittily, yet in deadly earnest and with a wealth of knowledge out of his own experience in advertising agencies. Every advertising man will enjoy this book, though parts of it will anger him. The consumer, the victim of advertising, will read it with alternating chuckles and groans, and perhaps with a new resolve to Do Something About It [sic]. Radio, press agency, propaganda in the sacred name of education, and the crass devices by which mob opinion is made to serve the ends of an acquisitive, competitive commercialism, all fall under Mr. Rorty's lash.
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Detalles
- Librería
- Post Horizon Booksellers
(CA)
- Inventario del vendedor #
- 25549
- Título
- Our Master's Voice: Advertising
- Autor
- Rorty, James
- Formato/Encuadernación
- Tapa dura
- Estado del libro
- Usado - Bien
- Estado de la sobrecubierta
- No Jacket
- Cantidad disponible
- 1
- Edición
- 1st Edition
- Editorial
- The John Day Company
- Lugar de publicación
- New York, New York, U.S.A.
- Fecha de publicación
- 1934
- Tamaño
- 8vo - over 7¾" - 9¾" tall
- Palabras clave
- ADVERTISING MARKETING NOISBN
- Catálogos del vendedor
- Business;
Términos de venta
Post Horizon Booksellers
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Sobre el vendedor
Post Horizon Booksellers
Miembro de Biblio desde 2021
Moose Jaw, Saskatchewan
Sobre Post Horizon Booksellers
Established in 2008, Post Horizon Booksellers takes pride in our selection and the condition of our books We have over 23,000 titles to choose from (many more than listed online), all neatly categorized and most alphabetized by author. For local shopping, we are open for instore browsing. In accordance with current public health precautions against the spread of the C19 virus, masks are manditory and we are limited to five persons in the store at one time. We offer "shelf isolation" if you are at risk and would enjoy a solitary browse. Please phone (306 693 4243) to arrange a time, or for pickup or delivery options as available. You may also contact us through the store webpage posthorizonbooks.ca
Glosario
Algunos términos que podrían usarse en esta descripción incluyen:
- Tail
- The heel of the spine.
- Jacket
- Sometimes used as another term for dust jacket, a protective and often decorative wrapper, usually made of paper which wraps...
- Spine
- The outer portion of a book which covers the actual binding. The spine usually faces outward when a book is placed on a shelf....
- FFEP
- A common abbreviation for Front Free End Paper. Generally, it is the first page of a book and is part of a single sheet that...
- Cloth
- "Cloth-bound" generally refers to a hardcover book with cloth covering the outside of the book covers. The cloth is stretched...
