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Punching In

Punching In

Punching In
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Punching In

de Alex Frankel

  • Usado
  • Bien
  • Tapa blanda
Estado
Bien
ISBN 10
0060849673
ISBN 13
9780060849672
Librería
Puntuación del vendedor:
Este vendedor ha conseguido 4 de las cinco estrellas otorgadas por los compradores de Biblio.
Riverview, New Brunswick, Canada
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EUR 10.28
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Sobre este artículo

Collins, 2007. Trade Paperback. Good.

Sinopsis

Curious to know just what happens behind the "employees only" doors of big companies, journalist Alex Frankel embarked on an undercover reporting project to find out how some of America's well-known companies win the hearts and minds of their retail and service employees. Frankel knew the only way to find answers was to go native.During a two-year urban adventure through the world of commerce, Frankel applied for and was hired by a half-dozen companies: he proudly wore the brown uniform of the UPS driver, folded endless stacks of T-shirts at Gap, brewed espressos for the hordes at Starbucks, interviewed (but failed to get hired) at Whole Foods, enrolled in management training at Enterprise Rent-A-Car, and sold iPods at the Apple Store.At the heart of Punching In lies Frankel's quest to find out how some of the giants of commerce turn thousands of average job applicants into loyal—even fanatical—workers. How do they identify and recruit workers who will best fit their companies? How do they indoctrinate employees into their corporate cultures and make them perfect messengers of their brands? Along the way Frankel pauses long enough to wonder why he is so often immune to corporate attempts to win employees over.In this lively and entertaining narrative, Frankel takes readers on a personal journey into the land of front-line employees to discover why some workers are so eager to drink the corporate Kool-Aid and which companies know how to serve it up best.

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Detalles

Librería
Cover To Cover Books, Inc. CA (CA)
Inventario del vendedor #
0124089
Título
Punching In
Autor
Alex Frankel
Formato/Encuadernación
Trade Paperback
Estado del libro
Usado - Bien
Cantidad disponible
1
Encuadernación
Tapa blanda
ISBN 10
0060849673
ISBN 13
9780060849672
Editorial
Collins
Fecha de publicación
2007
Catálogos del vendedor
Business;

Términos de venta

Cover To Cover Books, Inc.

Payment may be made via American Express, Master Card or Visa; purchases may be returned for any reason. Shipping is refunded if seller error

Sobre el vendedor

Cover To Cover Books, Inc.

Puntuación del vendedor:
Este vendedor ha conseguido 4 de las cinco estrellas otorgadas por los compradores de Biblio.
Miembro de Biblio desde 2006
Riverview, New Brunswick

Sobre Cover To Cover Books, Inc.

Previously enjoyed books, all genres of fiction and non-fiction.

Glosario

Algunos términos que podrían usarse en esta descripción incluyen:

Trade Paperback
Used to indicate any paperback book that is larger than a mass-market paperback and is often more similar in size to a hardcover...

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