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Reality Check: The Irreverent Guide to Outsmarting, Outmanaging, and Outmarketing Your Competit ion
de Kawasaki, Guy
- Usado
- good
- Tapa blanda
- Estado
- Good
- ISBN 10
- 1591843944
- ISBN 13
- 9781591843948
- Librería
-
Simi Valley, California, United States
Formas de pago aceptadas
Sobre este artículo
Portfolio, 2011-02-22. Paperback. Good. 1.6535 9.0551 5.9843.
Sinopsis
More uncommon common sense from the bestselling author of The Art of the Start . In Silicon Valley slang, a “bozo explosion” is what causes a lean, mean, fighting machine of a company to slide into mediocrity. As Guy Kawasaki puts it, “If the two most popular words in your company are partner and strategic , and partner has become a verb, and strategic is used to describe decisions and activities that don’t make sense” . . . it’s time for a reality check. For nearly three decades, Kawasaki has earned a stellar reputation as an entrepreneur, venture capitalist, and irreverent pundit. His 2004 bestseller, The Art of the Start , has become the most acclaimed bible for small business. And his blog is consistently one of the fifty most popular in the world. Now, Kawasaki has compiled his best wit, wisdom, and contrarian opinions in handy book form. From competition to customer service, innovation to marketing, he shows readers how to ignore fads and foolishness while sticking to commonsense practices. He explains, for instance: • How to get a standing ovation • The art of schmoozing • How to create a community • The top ten lies of entrepreneurs • Everything you wanted to know about getting a job in Silicon Valley but didn’t know who to ask Provocative, useful, and very funny, this “no bull shiitake” book will show you why readers around the world love Guy Kawasaki.
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Detalles
- Librería
- Schwabe Books
(US)
- Inventario del vendedor #
- mon0002389518
- Título
- Reality Check: The Irreverent Guide to Outsmarting, Outmanaging, and Outmarketing Your Competit ion
- Autor
- Kawasaki, Guy
- Formato/Encuadernación
- Tapa blanda
- Estado del libro
- Usado - Good
- Cantidad disponible
- 1
- ISBN 10
- 1591843944
- ISBN 13
- 9781591843948
- Editorial
- Portfolio
- Lugar de publicación
- New York
- Fecha de publicación
- 2011-02-22
- Tamaño
- 1.6535 9.0551 5.9843
- Catálogos del vendedor
- Book;
- X weight
- 1.5500 lb
Términos de venta
Schwabe Books
30 day return guarantee, with full refund including original shipping costs for up to 30 days after delivery if an item arrives misdescribed or damaged.
Sobre el vendedor
Schwabe Books
Miembro de Biblio desde 2010
Simi Valley, California
Sobre Schwabe Books
We offer over 150,000 books in all subject areas. Heavy concentration in the following subject areas: Academic/university press, Antiquarian/Rare and general non-fiction.
