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Selling the Invisible: A Field Guide to Modern Marketing
de Harry Beckwith
- Usado
- Tapa dura
- Estado
- Used; Good
- ISBN 10
- 1587990660
- ISBN 13
- 9781587990663
- Librería
-
Milton Keynes , Buckinghamshire, United Kingdom
Formas de pago aceptadas
Sobre este artículo
Texere Publishing. Hardcover. Used; Good. Simply Brit – welcome to our online used book store, where affordability meets great quality. Dive into a world of captivating reads without breaking the bank. We take pride in offering a wide selection of used books, from classics to hidden gems, ensuring there’s something for every literary palate. All orders are shipped within 24 hours and our lightning fast-delivery within 48 hours coupled with our prompt customer service ensures a smooth journey from ordering to delivery. Discover the joy of reading with us, your trusted source for affordable books that do not compromise on quality. 03/01/2001
Sinopsis
SELLING THE INVISIBLE is a succinct and often entertaining look at the unique characteristics of services and their prospects, and how any service, from a home-based consultancy to a multinational brokerage, can turn more prospects into clients and keep them. SELLING THE INVISIBLE covers service marketing from start to finish. Filled with wonderful insights and written in a roll-up-your-sleeves, jargon-free, accessible style, such as:Greatness May Get You Nowhere Focus Groups Don'ts The More You Say, the Less People Hear &Seeing the Forest Around the Falling Trees.
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Detalles
- Librería
- Brit Books Ltd
(GB)
- Inventario del vendedor #
- mon0001629326
- Título
- Selling the Invisible: A Field Guide to Modern Marketing
- Autor
- Harry Beckwith
- Formato/Encuadernación
- Tapa dura
- Estado del libro
- Used; Good
- Cantidad disponible
- 1
- ISBN 10
- 1587990660
- ISBN 13
- 9781587990663
- Editorial
- Texere Publishing
- Lugar de publicación
- London
- Primera fecha de publicación de esta edición
- March 1, 2001
Términos de venta
Brit Books Ltd
30 day return guarantee, with full refund including shipping costs for up to 30 days after delivery if an item arrives misdescribed or damaged. Please contact us on customercare@britbooks.co.uk if you have queries regarding your order.
Sobre el vendedor
Brit Books Ltd
Miembro de Biblio desde 2010
Milton Keynes , Buckinghamshire
Sobre Brit Books Ltd
Brit Books endeavours to provide each and every customer with an excellent shopping experience, backed by our customer satisfaction guarantee.
