The Selling of the President
de McGinniss, Joe
- Usado
- Tapa dura
- Estado
- Good/No Jacket
- Librería
-
OCEANSIDE, California, United States
Formas de pago aceptadas
Sobre este artículo
Trident. Good/No Jacket. 1969. Hard Cover. owner's name inside .
Sinopsis
What makes you cast your ballot? A Presidential candidate or a good campaign? How he stands on the issues or how he stands up to the camera? The Selling of the President is the enduring story of the 1968 campaign that wrote the script for modern Presidential politicking—and how that script came to be. It introduces: Harry Treleaven, the first adman to suggest that issues bore voters, that image is what counts Roger Ailes, a PR man who coordinated the TV presentations that delivered the product Frank Shakespeare, the man behind the whole campaign, who, after eighteen years at CBS, cast the image that sold America a President And the candidate, Richard Nixon himself—a politician running on television for the highest office in the land In his introduction, Joe McGinniss discusses why—unfortunately—his classic book is as pertinent today to understanding our political culture as it was the year it was published.
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Detalles
- Librería
- J. E. MILES, A BOOKSELLER
(US)
- Inventario del vendedor #
- 5759
- Título
- The Selling of the President
- Autor
- McGinniss, Joe
- Formato/Encuadernación
- Hard Cover
- Estado del libro
- Usado - Good/No Jacket
- Encuadernación
- Tapa dura
- Editorial
- Trident
- Fecha de publicación
- 1969
Términos de venta
J. E. MILES, A BOOKSELLER
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Sobre el vendedor
J. E. MILES, A BOOKSELLER
Miembro de Biblio desde 2020
OCEANSIDE, California
Sobre J. E. MILES, A BOOKSELLER
We sell new and used books.
Glosario
Algunos términos que podrían usarse en esta descripción incluyen:
- Jacket
- Sometimes used as another term for dust jacket, a protective and often decorative wrapper, usually made of paper which wraps...
