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Sustainable Business Development: Inventing the Future Through Strategy, Innovation, and Leadership
de Rainey, David L
- Usado
- Bien
- Tapa blanda
- Estado
- Bien
- ISBN 10
- 052114843X
- ISBN 13
- 9780521148436
- Librería
-
Seattle, Washington, United States
Formas de pago aceptadas
Sobre este artículo
Cambridge University Press, 2010. Paperback. Good. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.Dust jacket quality is not guaranteed.
Sinopsis
In today's turbulent business environment, leaders must begin to think more broadly about what a corporation is and how it can create a richer future. With the globalization of the world's economies, the intensification of competition, and recent quantum leaps in technological development, the insular and static strategic thinking of many global corporations has become inadequate for understanding the business environment and determining strategic direction. This book provides comprehensive and practical analysis of what sustainable business development (SBD) is and how companies can use it to make a significant difference. Case studies of companies in the U.S., Europe, the Pacific Rim and South America demonstrate that achieving innovation and integration depends on a comprehensive understanding of all of the forces which drive change and responding to them with new ways of strategic thinking. It is compulsory reading for MBA students and executives as well as professional readers.
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Detalles
- Librería
- ThriftBooks
(US)
- Inventario del vendedor #
- G052114843XI3N00
- Título
- Sustainable Business Development: Inventing the Future Through Strategy, Innovation, and Leadership
- Autor
- Rainey, David L
- Formato/Encuadernación
- Tapa blanda
- Estado del libro
- Usado - Bien
- Cantidad disponible
- 1
- ISBN 10
- 052114843X
- ISBN 13
- 9780521148436
- Editorial
- Cambridge University Press
- Fecha de publicación
- 2010
Términos de venta
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ThriftBooks
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Seattle, Washington
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