Blue Ocean Classics

Hardback. New. The authors changed the field of strategy and the language of business forever with their "blue ocean strategy"--a new model for creating uncontested markets that unlock all new demand and growth. This book brings together three of their classic Harvard Business Review articles that upend traditional thinking for creating and capturing lasting value.alue.

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UsedVeryGood. signs of little wear on the cover.

UsedLikeNew. Remainder mark

UsedVeryGood. Minor shelf wear

UsedLikeNew. Remainder mark

hardcover. Good. Access codes and supplements are not guaranteed with used items. May be an ex-library book.

New. .

New. .