Principles of Public Speaking (14th Edition) Tapa blanda - 2000

Información de la editorial

Principles of Public Speaking has been a best-seller for over half a decade because of its commitment to providing cutting-edge coverage of speech principles, practical concerns, and technology. The book's practical approach to building speaking skills is supported by a framework that emphasizes speaker responsibility, critical thinking and listening, and cultural awareness. It uses examples from college, workplace, political, and social communication to make the study of public speaking relevant and exciting for students, and encourages them to see public speaking as a way to build community in today's diverse world. The 14th Edition features a new title and a new lead author, Kathleen German. It also offers students the latest in using technology in speech-making and features a unique integrated text and technology learning system. The textbook and its Companion Website are linked in two ways: through new Web Exploration icons in the text margins and through new Surfing the Web Internet activities in the end-of-chapter material. The text is also linked to the FREE Speech Writer's Workshop CD-ROM that comes in every new copy of the 14th Edition. Speech Writer's Workshop CD-ROM where they can engage in interactive worksheets and find extra help on topics. This unique and exciting integration of text and technology engages students while it helps them create more successful speeches.