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From Followers to Leaders: Managing Technology and Innovation Tapa dura - 2002
de Naushad Forbes; David Wield
Resumen
How to improve technology management in follower-firms wherever they are located.This textbook is the result of ten years of teaching international technology management to managers and engineers (at Stanford University) and managing technology in a successful medium-sized firm in India.The last years have seen a profusion of books and articles on managing technology, focused almost exclusively on leading edge firms in leading edge countries. If one's firm is not IBM or Intel or Hewlett Packard or Glaxo or Microsoft, and has no expectation of pushing forward the frontiers of industrial knowledge, there is surprisingly little experience to draw on. This book expects to fill the gap.This book argues that succeeding as a follower-firm requires learning from many experiences and avoiding simplistic 'how-to' approaches that prescribe one best practice. We argue that there are many 'leading edges' and that they appear in the most unlikely places. The book contains major case studies from many different firms in twelve countries in five continents, in industry segments as diverse as pharmaceuticals, software, garments, beer and steel. They show that successful experiences can arise anywhere in the world.Individual chapters cover the role of innovation on the shop-floor, the importance of mixing process and product innovation, the challenges involved in building an innovation culture, the special role of R&D, and of design, all from a follower perspective. These topics instruct a deeper understanding of strategy in follower-firms, simultaneously providing insight for public policy in building local technological capacity.
Primera línea
Are developing nations permanently restricted to being simply offshore manufacturing and assembly places for the business of the advanced nations?
Detalles
- Título From Followers to Leaders: Managing Technology and Innovation
- Autor Naushad Forbes; David Wield
- Encuadernación Tapa dura
- Edición 1ST
- Páginas 232
- Volúmenes 1
- Idioma ENG
- Editorial Routledge
- Fecha de publicación 2002-03-14
- Features Bibliography, Index
- ISBN 9780415251754 / 0415251753
- Peso 1.23 libras (0.56 kg)
- Dimensiones 9.38 x 7.54 x 0.72 pulgadas (23.83 x 19.15 x 1.83 cm)
- Library of Congress subjects International trade, Technological innovations - Management
- Número de catálogo de la Librería del Congreso de EEUU 2001048586
- Dewey Decimal Code 658.514
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From Followers to Leaders: Managing Technology and Innovation
de Forbes, Naushad; Wield, David
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Routledge, 2002. Hardcover. Very Good. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.Dust jacket quality is not guaranteed.
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From Followers to Leaders: Managing Technology and Innovation
de Forbes, Naushad
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hardcover. Good. Access codes and supplements are not guaranteed with used items. May be an ex-library book.
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From Followers to Leaders: Managing Technology and Innovation
de Forbes, Naushad; Wield, David
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Routledge. Hardcover. New. New. In shrink wrap. Looks like an interesting title!
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From Followers to Leaders : Managing Technology and Innovation
de Naushad Forbes
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Hard Cover. New. New Book; Fast Shipping from UK; Not signed; Not First Edition; This book centres on the ways in which ordinary firms can improve technology management. It argues that succeeding as a follower-firm requires learning from many experiences and avoiding simplistic 'how-to' approaches.
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From Followers to Leaders: Managing Technology and Innovation
de Forbes, Naushad (Author)/ Wield, David (Author)
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Routledge, 2002. Hardcover. New. 1st edition. 214 pages. 9.75x7.00x0.75 inches.
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