Information-Driven Business Tapa dura - 2010 - 1st Edición

Praise for Information-Driven Business How to Manage Data and Information for Maximum Advantage

"Robert Hillard gets it! The sheer quantity of information that is descending upon our organizations means that we can't just 'wing it' when it comes to managing information. The strategic imperative to manage information effectively is now irreversible--with devastating consequences for those who assume it is otherwise. The book provides you with a thorough understanding of how to find, control, and optimize your information assets."
--Atle Skjekkeland, Vice President, The Association for Information and Image Management (AIIM)

"Information-Driven Business takes a highly complex subject like information theory and makes it far more accessible for the general reader. It is truly a call to action for an effective transition to the new information economy. If you are a student preparing to join the workforce, a seasoned information management professional, or an executive looking to make your business thrive through better information, you'll benefit from Hillard's innovative thinking and pragmatic recommendations."
--Sean McClowry, Senior Vice President, Knowledge Management, Global Carbon Capture and Storage Institute

"The book brilliantly combines a broad historical view of information management foundations with cutting-edge advances in information governance, including the notion of Economic Value of Information the author pioneered. Information governance metrics: what are they? The book provides some unique answers to this very important question. This is a great book for business executives, information technology professionals, and others who want to better understand the role of information in our society and for the corporate world."
--Lawrence Dubov, PhD, coauthor of Master Data Management and Customer Data Integration for a Global Enterprise

Information doesn't just tell you about your business.
It is your business.

As data becomes more and more prevalent in businesses, leaders must find ways to leverage this asset. Even businesses that are traditionally associated with manufacturing products are increasingly concerned with maintaining their intellectual property.

Information-Driven Business helps you understand this change and find the hidden value in your data. Author and information management leader Robert Hillard explains the techniques your business can apply immediately and provides the foundation on which analytical and data-rich organizations can be created.

Innovative and revealing, this essential book unveils how you can more effectively govern, manage, and exploit your company's most important asset, information, with workable solutions to real business problems--and virtually instant benefits.