![Facebook Advertising for Dummies](https://d3525k1ryd2155.cloudfront.net/f/623/637/9780470637623.ME.0.l.jpg)
Facebook Advertising for Dummies Tapa blanda - 2010 - 1st Edición
de Paul Dunay; Richard Krueger; Joel Elad
Tap into the explosive growth of social media and reach customers with effective Facebook advertising campaigns and savvy insights into how to use this social media phenomenon effectively.
Descripción de contraportada
Reach more customers with a targeted Facebook ad campaign -- learn how, here!
You already know that social media is hot. That's where your customers are, so that's where your product or service should be, too. Here's what you need to know about establishing your business on Facebook, developing an ad strategy, building targeted landing pages for your ads, getting and interpreting the results of your efforts, and much more.
-
Right on target -- maximize Facebook's capability to display your ads only to specific groups by age, interests, or geographic area
-
The money thing -- figure out how much you want to spend, how to make the most of it, and whether to use CPM or CPC
-
Get creative -- learn to write compelling ads and choose a click-through page
-
Launch time -- launch your campaign, decide which ads to run when, and test your concepts
-
Happy landings -- discover what goes into a good landing page and how to customize it to measure effectiveness
-
What's working -- use the Ads Manager to monitor statistics, identify trends, and judge success
-
Report cards -- generate reports that show who's responding to your ads and how they're interacting with your company
-
Facebook and you -- find out how to keep your fans connected
Open the book and find:
-
Key advantages of using Facebook advertising
-
What cost per click and cost per impression mean
-
How to set your exact demographics for your ad audience
-
What types of reports you can generate
-
Pointers on pleasing your prospects
-
How to convert a response to a sale
-
Tips on tracking ROI
-
How to avoid common mistakes beginners make
Learn to:
-
Create an ad campaign on Facebook
-
Perform precision ad targeting
-
Make the most of landing pages
-
Test and optimize your ads
Detalles
- Título Facebook Advertising for Dummies
- Autor Paul Dunay; Richard Krueger; Joel Elad
- Encuadernación Tapa blanda
- Número de edición 1st
- Edición 1
- Páginas 336
- Volúmenes 1
- Idioma ENG
- Editorial John Wiley & Sons
- Fecha de publicación 2010-11-16
- Ilustrado Sí
- Features Illustrated, Index, Price on Product - Canadian, Table of Contents
- ISBN 9780470637623 / 0470637625
- Peso 1.09 libras (0.49 kg)
- Dimensiones 9.22 x 7.4 x 0.69 pulgadas (23.42 x 18.80 x 1.75 cm)
- Library of Congress subjects Internet marketing, Internet advertising
- Dewey Decimal Code 658.872
Acerca del autor
Más ejemplares
![Facebook Advertising For Dummies](https://d3525k1ryd2155.cloudfront.net/h/584/405/669405584.0.m.jpg)
Facebook Advertising For Dummies
de Dunay, Paul
- Usado
- Muy bueno
- Tapa blanda
- Estado
- Usado - Muy bueno
- Encuadernación
- Paperback
- ISBN 10 / ISBN 13
- 9780470637623 / 0470637625
- Cantidad disponible
- 2
- Librería
-
GORING BY SEA, West Sussex, United Kingdom
- Precio
-
EUR 5.08EUR 10.24 enviando a USA
Mostrar detalles
![Facebook Advertising for Dummies](https://d3525k1ryd2155.cloudfront.net/f/623/637/9780470637623.ME.0.m.jpg)
Facebook Advertising for Dummies
de Elad, Joel, Dunay, Paul, Krueger, Richard
- Usado
- Estado
- Used - Good
- ISBN 10 / ISBN 13
- 9780470637623 / 0470637625
- Cantidad disponible
- 2
- Librería
-
Reno, Nevada, United States
- Precio
-
EUR 5.54Envío gratuito a USA
Mostrar detalles
![Facebook Advertising for Dummies](https://d3525k1ryd2155.cloudfront.net/f/623/637/9780470637623.ME.0.m.jpg)
Facebook Advertising for Dummies
de Elad, Joel, Dunay, Paul, Krueger, Richard
- Usado
- Estado
- Used - Good
- ISBN 10 / ISBN 13
- 9780470637623 / 0470637625
- Cantidad disponible
- 1
- Librería
-
Dunfermline, Fife, United Kingdom
- Precio
-
EUR 6.04EUR 9.44 enviando a USA
Mostrar detalles
![Facebook Advertising for Dummies](https://d3525k1ryd2155.cloudfront.net/h/864/373/1184373864.0.m.jpg)
Facebook Advertising for Dummies
de Joel Elad; Paul Dunay; Richard Krueger
- Usado
- Bien
- Tapa blanda
- Estado
- Usado - Bien
- Encuadernación
- Paperback
- ISBN 10 / ISBN 13
- 9780470637623 / 0470637625
- Cantidad disponible
- 4
- Librería
-
Seattle, Washington, United States
- Precio
-
EUR 6.05Envío gratuito a USA
Mostrar detalles
![Facebook Advertising for Dummies](https://d3525k1ryd2155.cloudfront.net/f/623/637/9780470637623.ME.0.m.jpg)
Facebook Advertising for Dummies
de Elad, Joel, Dunay, Paul, Krueger, Richard
- Usado
- Estado
- Used - Good
- ISBN 10 / ISBN 13
- 9780470637623 / 0470637625
- Cantidad disponible
- 1
- Librería
-
Mishawaka, Indiana, United States
- Precio
-
EUR 6.43Envío gratuito a USA
Mostrar detalles
![Facebook Advertising For Dummies](https://d3525k1ryd2155.cloudfront.net/f/623/637/9780470637623.ME.0.m.jpg)
Facebook Advertising For Dummies
de Dunay, Paul, Krueger, Richard, Elad, Joel
- Usado
- Estado
- Used - Good
- ISBN 10 / ISBN 13
- 9780470637623 / 0470637625
- Cantidad disponible
- 1
- Librería
-
Frederick, Maryland, United States
- Precio
-
EUR 9.08EUR 3.77 enviando a USA
Mostrar detalles
![Facebook Advertising For Dummies](https://d3525k1ryd2155.cloudfront.net/f/623/637/9780470637623.ME.0.m.jpg)
Facebook Advertising For Dummies
de Add Dunay, Paul
- Nuevo
- Estado
- Nuevo
- ISBN 10 / ISBN 13
- 9780470637623 / 0470637625
- Cantidad disponible
- 1
- Librería
-
Saint Louis, Missouri, United States
- Precio
-
EUR 16.99EUR 3.77 enviando a USA
Mostrar detalles
![Facebook Advertising For Dummies](https://d3525k1ryd2155.cloudfront.net/f/623/637/9780470637623.ME.0.m.jpg)
Facebook Advertising For Dummies
de For Dummies
- Nuevo
- Estado
- Nuevo
- ISBN 10 / ISBN 13
- 9780470637623 / 0470637625
- Cantidad disponible
- 40
- Librería
-
Benton Harbor, Michigan, United States
- Precio
-
EUR 18.59EUR 3.77 enviando a USA
Mostrar detalles
![Facebook Advertising For Dummies](https://d3525k1ryd2155.cloudfront.net/f/623/637/9780470637623.ME.0.m.jpg)
Facebook Advertising For Dummies
de Dunay, Paul; Krueger, Richard; Elad, Joel
- Nuevo
- Tapa blanda
- Estado
- Nuevo
- Encuadernación
- Paperback
- ISBN 10 / ISBN 13
- 9780470637623 / 0470637625
- Cantidad disponible
- 800
- Librería
-
Fairfax Station, Virginia, United States
- Precio
-
EUR 19.09EUR 3.77 enviando a USA
Mostrar detalles
![Facebook Advertising For Dummies](https://d3525k1ryd2155.cloudfront.net/f/623/637/9780470637623.ME.0.m.jpg)
Facebook Advertising For Dummies
de Dunay, Paul; Krueger, Richard; Elad, Joel
- Usado
- Tapa blanda
- Estado
- Nuevo
- Encuadernación
- Paperback
- ISBN 10 / ISBN 13
- 9780470637623 / 0470637625
- Cantidad disponible
- 800
- Librería
-
Fairfax Station, Virginia, United States
- Precio
-
EUR 22.79EUR 3.77 enviando a USA