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Magic Numbers for Consumer Marketing: Key Measures to Evaluate Marketing Success
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Magic Numbers for Consumer Marketing: Key Measures to Evaluate Marketing Success Tapa dura - 2005

de John a. Davis

Detalles

  • Título Magic Numbers for Consumer Marketing: Key Measures to Evaluate Marketing Success
  • Autor John a. Davis
  • Encuadernación Tapa dura
  • Edición 1st edition
  • Páginas 309
  • Volúmenes 1
  • Idioma ENG
  • Editorial John Wiley & Sons, Somerset, New Jersey, U.S.A.
  • Fecha de publicación September 21, 2005
  • Ilustrado
  • ISBN 9780470821626 / 0470821620
  • Peso 1.75 libras (0.79 kg)
  • Dimensiones 10.34 x 7.32 x 1.27 pulgadas (26.26 x 18.59 x 3.23 cm)
  • Library of Congress subjects Marketing research, Marketing - Evaluation
  • Número de catálogo de la Librería del Congreso de EEUU 2005296778
  • Dewey Decimal Code 658.8

Acerca del autor

John Davis is Chairman of Brand New View, a brand strategy firm. He also teaches at Singapore Management University. He has been a featured speaker at numerous conferences around the world and has been interviewed by media in both Asia and the United States for his views on branding and marketing strategy. He has spent more than 20 years in business as both an entrepreneur and marketing executive, having launched two award-winning companies and led marketing teams at Nike, Informix and Transamerica.
He was born in the San Francisco Bay Area, earning his undergraduate degree in Political Science from Stanford University and his MBA from Columbia University.
John, his wife Barbara, their 3 children, Katie, Chris and Bridget, and their dog 'Grinner' live in Singapore.

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Magic Numbers for Consumer Marketing: Key Measures to Evaluate Marketing Success

Magic Numbers for Consumer Marketing: Key Measures to Evaluate Marketing Success

de John Davis

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  • Tapa dura
Estado
Usado - Muy bueno
Encuadernación
Hardcover
ISBN 10 / ISBN 13
9780470821626 / 0470821620
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GORING BY SEA, West Sussex, United Kingdom
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Hardback. Very Good.
Precio
EUR 4.68
EUR 10.25 enviando a USA
Magic Numbers for Consumer Marketing: Key Measures to Evaluate Marketing Success
Foto de archivo: la portada puede ser diferente

Magic Numbers for Consumer Marketing: Key Measures to Evaluate Marketing Success

de Davis, J.

  • Usado
  • Tapa dura
Estado
Usado
Encuadernación
Hardcover
ISBN 10 / ISBN 13
9780470821626 / 0470821620
Cantidad disponible
1
Librería
Lincoln, Lincolnshire, United Kingdom
Puntuación del vendedor:
Este vendedor ha conseguido 5 de las cinco estrellas otorgadas por los compradores de Biblio.
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EUR 26.30
EUR 15.26 enviando a USA

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Descripción:
John Wiley & Sons, 2005. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. Clean from markings. In good all round condition. Dust jacket in good condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,850grams, ISBN:0470821620
Precio
EUR 26.30
EUR 15.26 enviando a USA
Magic Numbers for Consumer Marketing: Key Measures to Evaluate Marketing Success
Foto de archivo: la portada puede ser diferente

Magic Numbers for Consumer Marketing: Key Measures to Evaluate Marketing Success

de Davis, J.

  • Usado
  • Tapa dura
Estado
Usado
Encuadernación
Hardcover
ISBN 10 / ISBN 13
9780470821626 / 0470821620
Cantidad disponible
1
Librería
Lincoln, Lincolnshire, United Kingdom
Puntuación del vendedor:
Este vendedor ha conseguido 5 de las cinco estrellas otorgadas por los compradores de Biblio.
Precio
EUR 27.28
EUR 15.26 enviando a USA

Mostrar detalles

Descripción:
John Wiley & Sons, 2005. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. Clean from markings. In good all round condition. Dust jacket in good condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,900grams, ISBN:9780470821626
Precio
EUR 27.28
EUR 15.26 enviando a USA
Magic Numbers for Consumer Marketing: Key Measures to Evaluate Marketing Success
Foto de archivo: la portada puede ser diferente

Magic Numbers for Consumer Marketing: Key Measures to Evaluate Marketing Success

de John Davis

  • Usado
  • Bien
  • Tapa dura
Estado
Usado - Bien
Encuadernación
Hardcover
ISBN 10 / ISBN 13
9780470821626 / 0470821620
Cantidad disponible
1
Librería
Newport Coast, California, United States
Puntuación del vendedor:
Este vendedor ha conseguido 5 de las cinco estrellas otorgadas por los compradores de Biblio.
Precio
EUR 67.04
Envío gratuito a USA

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Descripción:
hardcover. Good. Access codes and supplements are not guaranteed with used items. May be an ex-library book.
Precio
EUR 67.04
Envío gratuito a USA