The Media Economy Tapa dura - 2023

Name: The Media Economy
Price: 247.16 GBP
Availability: InStock
Author: Albarran, Alan B.
ISBN: 9781032491349

de Alan B. Albarran

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Información de la editorial

This fully updated third edition analyzes the media industries and their activities from macro to micro levels, using concepts and theories to demonstrate the role the media plays in the economy as a whole.

Detalles

Título The Media Economy
Autor Alan B. Albarran
Encuadernación Tapa dura
Páginas 208
Volúmenes 1
Idioma ENG
Editorial Routledge
Fecha de publicación 2023-11-30
Ilustrado Sí
Features Bibliography, Illustrated, Index
ISBN 9781032491349 / 1032491345
Peso 1.03 libras (0.47 kg)
Dimensiones 9 x 6 x 0.56 pulgadas (22.86 x 15.24 x 1.42 cm)
Library of Congress subjects Mass media - Economic aspects
Número de catálogo de la Librería del Congreso de EEUU 2023026856
Dewey Decimal Code 338.473

Acerca del autor

Alan B. Albarran is Professor Emeritus of Media Arts at the University of North Texas, USA. He is internationally recognized as one of the leading scholars in the field of Media Management and Economics and is a former editor of the Journal of Media Economics and the International Journal for Media Management. He is also a co-editor of the Handbook of Media Management and Economics, 2nd edition (Routledge, 2018).

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