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Contemporary Perspectives on Corporate Marketing: Contemplating Corporate Branding, Marketing and Communications in the 21st Century (Routledge Interpretive Marketing Research) Unknown - 2016

Name: Contemporary Perspectives on Corporate Marketing: Contemplating Corporate Branding, Marketing and Communications in the 21st Century
Price: 48.88 GBP
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Author: Almudena Gonzalez del Valle Brena
ISBN: 9781138206069

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Detalles

Título Contemporary Perspectives on Corporate Marketing: Contemplating Corporate Branding, Marketing and Communications in the 21st Century (Routledge Interpretive Marketing Research)
Autor Routledge
Encuadernación unknown
Idioma ENG
Editorial Routledge
Fecha de publicación 2016-08
Features Illustrated
ISBN 9781138206069
Temas
- Aspects (Academic): Business Aspects

Acerca del autor

John M. T. Balmer is Director of the Marketing Research Group and Professor of Corporate Marketing at Brunel Business School, UK and quondam Professor of Corporate Brand/Identity Management at Bradford School of Management, UK

Laura Illia is Assistant Professor and Academic Director of the Master in Corporate Communication at IE University, Madrid, Spain. She investigated and taught at the University of Cambridge, London School of Economics and the University of Lugano, Switzerland, where she received her PhD

Almudena Gonzlez del Valle Brena is Researcher at Universidad Internacional de la Rioja, Spain and Online Lecturer at IEP in Madrid. She has investigated and taught at IE University, Spain and other private universities in Spain and the UK. She received her PhD from the University of Westminster, UK

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Contemporary Perspectives on Corporate Marketing: Contemplating Corporate Branding, Marketing and Communications in the 21st Century

de Almudena Gonzalez del Valle Brena

Nuevo
Tapa blanda

Estado

Nuevo

Encuadernación

Paperback

ISBN 10 / ISBN 13

9781138206069 / 1138206067

Cantidad disponible

Librería

The Saint Bookstore

Southport, Merseyside, United Kingdom

Puntuación del vendedor:

Este vendedor ha conseguido 5 de las cinco estrellas otorgadas por los compradores de Biblio.

Precio

EUR 58.48

EUR 11.91 enviando a USA

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Descripción:

Paperback / softback. New.

Precio

EUR 58.48

EUR 11.91 enviando a USA

Contemporary Perspectives on Corporate Marketing: Contemplating Corporate Branding, Marketing and Communications in the 21st Century

de Almudena Gonzalez del Valle Brena

Nuevo
Tapa blanda

Estado

Nuevo

Encuadernación

Paperback

ISBN 10 / ISBN 13

9781138206069 / 1138206067

Cantidad disponible

Librería

The Saint Bookstore

Southport, Merseyside, United Kingdom

Puntuación del vendedor:

Este vendedor ha conseguido 5 de las cinco estrellas otorgadas por los compradores de Biblio.

Precio

EUR 67.37

EUR 11.91 enviando a USA

Mostrar detalles

Descripción:

Paperback / softback. New.

Precio

EUR 67.37

EUR 11.91 enviando a USA

Contemporary Perspectives on Corporate Marketing: Contemplating Corporate Branding, Marketing and Communications in the 21st Century

de John M.T. Balmer

Nuevo

Estado

Nuevo

ISBN 10 / ISBN 13

9781138206069 / 1138206067

Cantidad disponible

120

Librería

Ria Christie Collections

Uxbridge, Greater London, United Kingdom

Puntuación del vendedor:

Este vendedor ha conseguido 5 de las cinco estrellas otorgadas por los compradores de Biblio.

Precio

EUR 69.13

EUR 9.56 enviando a USA

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Descripción:

New. New Book; Fast Shipping from UK; Not signed; Not First Edition; Scholars from various disciplines within the fields of public relations, branding, marketing and corporate identity have come together in Contemporary Perspectives on Corporate Marketing to offer the latest approaches and studies in the