Fashion, Media, Promotion: The New Black Magic Tapa blanda - 2010 - 1st Edición
de Jayne Sheridan
Descripción de contraportada
An extensively researched book which demystifies its fascinating and intriguing subject matter for the contemporary reader. Jayne Sheridan has gathered evidence and personal insights to explore the myths which continue to make Fashion today so compelling; placing its key movers and shakers within their full cultural context.
-- Martin Dawber, Principal Lecturer in Fashion Communication, Liverpool John Moores University, UK
This is an alchemical process laid bare. Jayne Sheridan delineates with brilliance and humor the ways Fashion utilizes technology to build on the "shifts and revolutions brought about by the gifted and the determined." An exquisite investigation.
--Sharon Mesmer, Humanities Division, New School, New York City, USA
In Fashion, Media, Promotion: the new black magic Fashion is linked to its communication networks - involving the reader in the process of selling Fashion in the global marketplace. Fashion's ingenuity in adapting to new means of promotion for digital and print media, websites, advertising, cinema, music and television, is celebrated.
- Hollywood's role in shaping Fashion's influence is assessed through Audrey Hepburn's persuasive iconography and the impact of the most watched movie of the 20th century: Gone with the Wind.
- Exceptional designers Coco Chanel, Christian Dior, Rei Kawakubo, Mary Quant, Elsa Schiaparelli, Vivienne Westwood are considered, together with extraordinary innovators Paul Smith, Vidal Sassoon, Lynne Franks.
- Roland Barthes' Fashion System and Mythologies are viewed as cultural and promotional texts, with revealing insights into the technologies which bring Fashion to mass audiences.
- Marketing and branding successes are reviewed and Fashion's continuing narrative is illustrated with luminous colour images.
Detalles
- Título Fashion, Media, Promotion: The New Black Magic
- Autor Jayne Sheridan
- Encuadernación Tapa blanda
- Número de edición 1st
- Edición 1
- Páginas 264
- Volúmenes 1
- Idioma ENG
- Editorial Wiley
- Fecha de publicación 2010-05
- Ilustrado Sí
- Features Bibliography, Illustrated, Index, Table of Contents
- ISBN 9781405194211 / 1405194219
- Peso 1.3 libras (0.59 kg)
- Dimensiones 10 x 6.7 x 0.6 pulgadas (25.40 x 17.02 x 1.52 cm)
- Library of Congress subjects Clothing trade, Advertising - Fashion
- Número de catálogo de la Librería del Congreso de EEUU 2009038725
- Dewey Decimal Code 659.197
Más ejemplares
Fashion, Media, Promotion: The New Black Magic
- Usado
- Estado
- Used - Good
- ISBN 10 / ISBN 13
- 9781405194211 / 1405194219
- Cantidad disponible
- 1
- Librería
-
Waltham Abbey, Essex, United Kingdom
- Precio
-
EUR 1.19EUR 10.61 enviando a USA
Mostrar detalles
Fashion, Media, Promotion: The New Black Magic
de Sheridan, J.
- Usado
- Tapa blanda
- Estado
- Usado
- Encuadernación
- Paperback
- ISBN 10 / ISBN 13
- 9781405194211 / 1405194219
- Cantidad disponible
- 1
- Librería
-
Lincoln, Lincolnshire, United Kingdom
- Precio
-
EUR 8.50EUR 15.11 enviando a USA
Mostrar detalles
Fashion, Media, Promotion: The New Black Magic
de Sheridan, J.
- Usado
- Tapa blanda
- Estado
- Usado
- Encuadernación
- Paperback
- ISBN 10 / ISBN 13
- 9781405194211 / 1405194219
- Cantidad disponible
- 1
- Librería
-
Lincoln, Lincolnshire, United Kingdom
- Precio
-
EUR 8.50EUR 15.11 enviando a USA
Mostrar detalles
Fashion, Media, Promotion: The New Black Magic
de Sheridan, J.
- Usado
- Tapa blanda
- Estado
- Usado
- Encuadernación
- Paperback
- ISBN 10 / ISBN 13
- 9781405194211 / 1405194219
- Cantidad disponible
- 1
- Librería
-
Lincoln, Lincolnshire, United Kingdom
- Precio
-
EUR 8.50EUR 15.11 enviando a USA
Mostrar detalles
Fashion, Media, Promotion: The New Black Magic
de Sheridan, J.
- Usado
- Tapa blanda
- Estado
- Usado
- Encuadernación
- Paperback
- ISBN 10 / ISBN 13
- 9781405194211 / 1405194219
- Cantidad disponible
- 1
- Librería
-
Lincoln, Lincolnshire, United Kingdom
- Precio
-
EUR 8.50EUR 15.11 enviando a USA
Mostrar detalles
Fashion, Media, Promotion: The New Black Magic
de Sheridan, J.
- Usado
- Tapa blanda
- Estado
- Usado
- Encuadernación
- Paperback
- ISBN 10 / ISBN 13
- 9781405194211 / 1405194219
- Cantidad disponible
- 1
- Librería
-
Lincoln, Lincolnshire, United Kingdom
- Precio
-
EUR 8.50EUR 15.11 enviando a USA
Mostrar detalles
Fashion, Media, Promotion : The New Black Magic
de Sheridan, Jayne
- Usado
- Estado
- Used - Good
- ISBN 10 / ISBN 13
- 9781405194211 / 1405194219
- Cantidad disponible
- 1
- Librería
-
Reno, Nevada, United States
- Precio
-
EUR 14.06Envío gratuito a USA
Mostrar detalles
Fashion, Media, Promotion: The New Black Magic
de Sheridan, Jayne
- Usado
- Bien
- Tapa blanda
- Estado
- Usado - Bien
- Encuadernación
- Paperback
- ISBN 10 / ISBN 13
- 9781405194211 / 1405194219
- Cantidad disponible
- 1
- Librería
-
Seattle, Washington, United States
- Precio
-
EUR 18.90Envío gratuito a USA
Mostrar detalles
Fashion, Media, Promotion: The New Black Magic
de Jayne Sheridan
- Nuevo
- Tapa blanda
- Estado
- Nuevo
- Encuadernación
- Paperback
- ISBN 10 / ISBN 13
- 9781405194211 / 1405194219
- Cantidad disponible
- 2
- Librería
-
Southport, Merseyside, United Kingdom
- Precio
-
EUR 43.27EUR 11.79 enviando a USA
Mostrar detalles
Fashion, Media, Promotion: The New Black Magic
de Sheridan, Jayne
- Usado
- Bien
- Tapa blanda
- Estado
- Usado - Bien
- Encuadernación
- Paperback
- ISBN 10 / ISBN 13
- 9781405194211 / 1405194219
- Cantidad disponible
- 1
- Librería
-
Newport Coast, California, United States
- Precio
-
EUR 56.01Envío gratuito a USA