CEO Logic Tapa dura - 1998

Información de la editorial

"CEO Logic" goes to the heart of business, managerial, and all career success by teaching readers the secrets of thinking like a CEO. C. Ray Johnson shows anyone in the business world, from entrepreneur to executive, how to accurately perceive current circumstances, forecast future market needs, develop sound strategy, and select the right people for the right jobs.

You may not be the boss yet, but "CEO Logic" will certainly help you on your way to the top!

"CEO Logic" provides an organized structure for thinking about business, assisting ambitious businesspeople at all levels to develop power -- the power to get out of tough situations, the power to develop their careers, the power to make an organization perform, and the power to achieve true success. Any person at any level in any kind of business can benefit from what "CEO Logic" teaches.

"CEO Logic" is written in a concise, easy-to-read style, full of vivid examples drawn from real-world business experiences. It provides both the broad philosophical foundations and the specific operating disciplines needed to effectively build, manage, and understand the whole organization.

The book is divided into three parts -- foundations, disciplines, and the CEO mind-set.

Part one defines the fundamental prerequisites for constructing business success, detailing the primary elements involved in developing a valid business philosophy to guide business problem-solving and decision-making.

Part two turns to the specific nuts and bolts of each of the essential business principles. Disciplines covered include business planning, people management, career managements, sales, acquisitions, leadership, and more.

Part three concludes withtwo summary chapters, offering readers the author's collected wit and wisdom from his wide range of experience and some final thoughts to give budding CEO's some additional incentive.