Damage Control Why Everything You Know About Crisis Management Is Wrong Hardback - 2007
de John Weber
Contrarian, in-your-face advice from two masters of crisis management
Much of the conventional wisdom about damage control and crisis PR is self-serving, self-congratulatory, self-deceiving and flat out wrong. And no one knows it better than Eric Dezenhall and John Weber, who have helped countless companies, politicians, and celebrities get out of various kinds of trouble.
If you're facing a lawsuit, a sex scandal, a defective product, or allegations of insider trading, other PR experts will tell you to stay positive, get your message out, and everything will be just fine. But happy talk doesn't help much during a real crisis, and it's easy to lose sight of your real priorities. In a trial, for instance, you might want the whole world to think you're a wonderful person, but all that matters is whether twelve jurors think you're guilty.
Dezenhall and Weber are especially dismayed by flacks who compare every problem to the famous Tylenol/cyanide episode of 1982 supposedly proof that making nice, admitting fault, and taking immediate corrective action is all you need to do. In reality, Tylenol's situation was nothing like the typical corporate crisis.
The authors share many powerful lessons, including:
á the difference between a nuisance, a problem, and a crisis
á when you can't get them to like you, get them not to attack you
á it's not about facts; it's about symbols
á the best case studies are the ones you'll never hear about
á good deeds won't position you out of the line of fire
Damage Control will reveal what works, what doesn't, and how to really survive a career-threatening situation. It will be the definitive book on this subject for years to come.
Detalles
- Título Damage Control Why Everything You Know About Crisis Management Is Wrong
- Autor John Weber
- Encuadernación Hardback
- Edición First Edition
- Páginas 224
- Idioma EN
- Editorial Portfolio Hardcover, Business
- Fecha de publicación April 19, 2007
- ISBN 9781591841548
Más ejemplares
Damage Control : Why Everything You Know about Crisis Management Is Wrong
de Eric Dezenhall; John Weber
- Usado
- very good
- Tapa dura
- Estado
- Usado - Very Good
- Encuadernación
- Hardcover
- ISBN 10 / ISBN 13
- 9781591841548 / 1591841542
- Cantidad disponible
- 2
- Librería
-
Seattle, Washington, United States
- Precio
-
EUR 6.00Envío gratuito a USA
Mostrar detalles
Damage Control : Why Everything You Know about Crisis Management Is Wrong
de Eric Dezenhall; John Weber
- Usado
- Tapa dura
- Estado
- Like New
- Encuadernación
- Hardcover
- ISBN 10 / ISBN 13
- 9781591841548 / 1591841542
- Cantidad disponible
- 1
- Librería
-
Seattle, Washington, United States
- Precio
-
EUR 6.00Envío gratuito a USA
Mostrar detalles
Damage Control : Why Everything You Know about Crisis Management Is Wrong
de Eric Dezenhall; John Weber
- Usado
- very good
- Tapa dura
- Estado
- Usado - Very Good
- Encuadernación
- Hardcover
- ISBN 10 / ISBN 13
- 9781591841548 / 1591841542
- Cantidad disponible
- 1
- Librería
-
Seattle, Washington, United States
- Precio
-
EUR 6.00Envío gratuito a USA
Mostrar detalles
Damage Control : Why Everything You Know about Crisis Management Is Wrong
de Weber, John, Dezenhall, Eric
- Usado
- Estado
- Used - Good
- ISBN 10 / ISBN 13
- 9781591841548 / 1591841542
- Cantidad disponible
- 1
- Librería
-
Mishawaka, Indiana, United States
- Precio
-
EUR 6.81Envío gratuito a USA
Mostrar detalles
Damage Control : Why Everything You Know about Crisis Management Is Wrong
de Weber, John, Dezenhall, Eric
- Usado
- Estado
- Used - Good
- ISBN 10 / ISBN 13
- 9781591841548 / 1591841542
- Cantidad disponible
- 1
- Librería
-
Mishawaka, Indiana, United States
- Precio
-
EUR 7.31Envío gratuito a USA
Mostrar detalles
Damage Control : Why Everything You Know about Crisis Management Is Wrong
de Weber, John, Dezenhall, Eric
- Usado
- Estado
- Used - Very Good
- ISBN 10 / ISBN 13
- 9781591841548 / 1591841542
- Cantidad disponible
- 1
- Librería
-
Mishawaka, Indiana, United States
- Precio
-
EUR 7.31Envío gratuito a USA
Mostrar detalles
Damage Control: Why Everything You Know About Crisis Management Is Wrong
de John Dezenhall
- Usado
- very good
- Tapa dura
- First
- Estado
- Usado - Very Good
- Encuadernación
- Hardcover
- ISBN 10 / ISBN 13
- 9781591841548 / 1591841542
- Cantidad disponible
- 1
- Librería
-
SAINT CHARLES , Illinois, United States
- Precio
-
EUR 8.50EUR 3.31 enviando a USA
Mostrar detalles
Damage Control: Why Everything You Know About Crisis Management Is Wrong
de Dezenhall, Eric
- Usado
- Tapa dura
- Estado
- Used: Good
- Edición
- First Edition
- Encuadernación
- Hardcover
- ISBN 10 / ISBN 13
- 9781591841548 / 1591841542
- Cantidad disponible
- 1
- Librería
-
HOUSTON, Texas, United States
- Precio
-
EUR 9.13Envío gratuito a USA
Mostrar detalles
Damage Control: Why Everything You Know About Crisis Management Is Wrong
de Dezenhall, Eric, Weber, John
- Usado
- Tapa dura
- Estado
- Used - Good
- Encuadernación
- Hardcover
- ISBN 10 / ISBN 13
- 9781591841548 / 1591841542
- Cantidad disponible
- 1
- Librería
-
Frederick, Maryland, United States
- Precio
-
EUR 10.96EUR 3.77 enviando a USA
Mostrar detalles
Damage Control: Why Everything You Know About Crisis Management Is Wrong
de Dezenhall, Eric; Weber, John
- Usado
- Tapa dura
- Estado
- Usado - Ships same or next business day
- Encuadernación
- Hardcover
- ISBN 10 / ISBN 13
- 9781591841548 / 1591841542
- Cantidad disponible
- 1
- Librería
-
tontitown, Arkansas, United States
- Precio
-
EUR 13.60EUR 2.83 enviando a USA