Inside Drucker's Brain Tapa dura - 2008

de Jeffrey Krames

The most accessible guide to theessential ideas of 'the inventor ofmodern management'.

In late 2003, ninety-four-year-old Peter Druckerinvited Jeffrey Krames to his home for an unprecedentedday-long interview. He spoke candidly abouthis seminal management principles, his enormousbody of work (thirty-eight books over six decades), andthe leaders he had advised over the years (includingJack Welch).

Krames used the insights he gained that day tocreate Inside Drucker's Brain--a compact guide to thegreat man's wisdom. Krames had no intention of writinga biography, but rather a book that would showcaseDrucker's most important ideas and strategies,and explain why they are just as useful today as theywere decades ago.

Drucker's biggest contribution was a mind-set,not a methodology. He focused on prodding managersto ask the right questions, to look beyond what theythought they knew, and to focus on tomorrow ratherthan yesterday. If anything, this mind-set is more valuablein the digital age than it was in the industrial age.

This user-friendly book will help readers grasp allof Drucker's key ideas on leadership, strategy, innovation,personal effectiveness, career development, andmany other topics.