Descripción:
Portfolio, 2014-10-16. Hardcover. Very Good. 1.1024 in x 8.8976 in x 6.1417 in.
Foto de archivo: la portada puede ser diferente
Everyone's a Critic: Winning Customers in a Review-Driven World Tapa dura - 2014
de Bill Tancer
Resumen
How businesses can harness the power of online consumer reviews
But some savvy businesses have figured out how to navigate—and even profit from—the new world of ubiquitous customer reviews. Bill Tancer takes readers on a fascinating journey inside that world, revealing how sites like Yelp, TripAdvisor, and many others are changing the way we interact. Readers learn, for instance, why one Los Angeles barber decided to advertise his one-star Yelp reviews; what's behind the highest-rated locksmith service in New York City; and how one scrappy hotel figured out how to become the highest rated in London.
Tancer's fascinating stories and data-driven research show how online reviews can be a huge help to business owners, once they learn how to leverage them.
More than seventy percent of consumers now consult online reviews before making purchases, and they take those picks and pans very seriously. A disgruntled but ignorant customer on Yelp might have more clout than any expert guidebook, magazine article, or newspaper critic. No wonder many businesses feel terrified by the review-driven marketplace.
But some savvy businesses have figured out how to navigate—and even profit from—the new world of ubiquitous customer reviews. Bill Tancer takes readers on a fascinating journey inside that world, revealing how sites like Yelp, TripAdvisor, and many others are changing the way we interact. Readers learn, for instance, why one Los Angeles barber decided to advertise his one-star Yelp reviews; what's behind the highest-rated locksmith service in New York City; and how one scrappy hotel figured out how to become the highest rated in London.
Tancer's fascinating stories and data-driven research show how online reviews can be a huge help to business owners, once they learn how to leverage them.
Información de la editorial
Detalles
- Título Everyone's a Critic: Winning Customers in a Review-Driven World
- Autor Bill Tancer
- Encuadernación Tapa dura
- Edición International Ed
- Páginas 246
- Volúmenes 1
- Idioma ENG
- Editorial Portfolio
- Fecha de publicación 2014-07-31
- ISBN 9781591846383 / 1591846382
- Peso 1 libras (0.45 kg)
- Dimensiones 9.1 x 6.3 x 1.1 pulgadas (23.11 x 16.00 x 2.79 cm)
- Dewey Decimal Code 658.802
Acerca del autor
Más ejemplares
Foto de archivo: la portada puede ser diferente
Everyone's a Critic: Winning Customers in a Review-Driven World
de Tancer, Bill
- Usado
- Muy bueno
- Tapa dura
- Estado
- Usado - Muy bueno
- Encuadernación
- Hardcover
- ISBN 10 / ISBN 13
- 9781591846383 / 1591846382
- Cantidad disponible
- 1
- Librería
-
Chicago, Illinois, United States
- Precio
-
EUR 1.83EUR 2.84 enviando a USA
Mostrar detalles
Precio
EUR 1.83
EUR 2.84
enviando a USA
Foto de archivo: la portada puede ser diferente
Everyone's a Critic: Winning Customers in a Review-Driven World
de Tancer, Bill
- Usado
- Estado
- Nuevo
- ISBN 10 / ISBN 13
- 9781591846383 / 1591846382
- Cantidad disponible
- 3
- Librería
-
Medford, New York, United States
- Precio
-
EUR 2.34EUR 3.77 enviando a USA
Mostrar detalles
Descripción:
Portfolio, 2014-10-16. Used - Like New. Used Like New, no missing pages, no damage to binding, may have a remainder mark.
Precio
EUR 2.34
EUR 3.77
enviando a USA
Foto de archivo: la portada puede ser diferente
Everyone's a Critic: Winning Customers in a Review-Driven World
de Tancer, Bill
- Usado
- Tapa dura
- Estado
- Used - Very Good
- Encuadernación
- Hardcover
- ISBN 10 / ISBN 13
- 9781591846383 / 1591846382
- Cantidad disponible
- 1
- Librería
-
Mansfield, Massachusetts, United States
- Precio
-
EUR 3.28EUR 3.30 enviando a USA
Mostrar detalles
Descripción:
Portfolio. Used - Very Good. Good shape with typical wear. Has a remainder mark. Hardcover Used - Very Good Ships fast! 2014
Precio
EUR 3.28
EUR 3.30
enviando a USA
Foto de archivo: la portada puede ser diferente
Everyone's a Critic: Winning Customers in a Review-Driven World
de Tancer, Bill
- Usado
- Tapa dura
- Estado
- Nuevo
- Encuadernación
- Hardcover
- ISBN 10 / ISBN 13
- 9781591846383 / 1591846382
- Cantidad disponible
- 1
- Librería
-
Mansfield, Massachusetts, United States
- Precio
-
EUR 3.28EUR 3.30 enviando a USA
Mostrar detalles
Descripción:
Portfolio. Used - Like New. Great shape- pages are unmarked and sharp.Has a remainder mark. Hardcover Used - Like New Ships fast! 2014
Precio
EUR 3.28
EUR 3.30
enviando a USA
Foto de archivo: la portada puede ser diferente
Everyone's a Critic : Winning Customers in a Review-Driven World
de Tancer, Bill
- Usado
- Estado
- Used - Very Good
- ISBN 10 / ISBN 13
- 9781591846383 / 1591846382
- Cantidad disponible
- 1
- Librería
-
Dunfermline, Fife, United Kingdom
- Precio
-
EUR 5.20EUR 9.45 enviando a USA
Mostrar detalles
Descripción:
Penguin Publishing Group. Used - Very Good. Ships from the UK. Former library book; may include library markings. Used book that is in excellent condition. May show signs of wear or have minor defects.
Precio
EUR 5.20
EUR 9.45
enviando a USA
Foto de archivo: la portada puede ser diferente
Everyone's a Critic : Winning Customers in a Review-Driven World
de Tancer, Bill
- Usado
- Estado
- Used - Very Good
- ISBN 10 / ISBN 13
- 9781591846383 / 1591846382
- Cantidad disponible
- 1
- Librería
-
Mishawaka, Indiana, United States
- Precio
-
EUR 8.30Envío gratuito a USA
Mostrar detalles
Descripción:
Penguin Publishing Group. Used - Very Good. Former library book; may include library markings. Used book that is in excellent condition. May show signs of wear or have minor defects.
Precio
EUR 8.30
Envío gratuito a USA
Foto de archivo: la portada puede ser diferente
Everyone's a Critic: Winning Customers in a Review-Driven World
de Tancer, Bill
- Usado
- Estado
- UsedVeryGood
- ISBN 10 / ISBN 13
- 9781591846383 / 1591846382
- Cantidad disponible
- 1
- Librería
-
Philadelphia, Pennsylvania, United States
- Precio
-
EUR 25.55Envío gratuito a USA
Mostrar detalles
Descripción:
UsedVeryGood. signs of little wear on the cover.
Precio
EUR 25.55
Envío gratuito a USA
Foto de archivo: la portada puede ser diferente
Everyone's a Critic: Winning Customers in a Review-Driven World
de Tancer, Bill
- Usado
- Estado
- UsedVeryGood
- ISBN 10 / ISBN 13
- 9781591846383 / 1591846382
- Cantidad disponible
- 1
- Librería
-
Bensalem, Pennsylvania, United States
- Precio
-
EUR 25.55Envío gratuito a USA
Mostrar detalles
Descripción:
UsedVeryGood. Minor shelf wear
Precio
EUR 25.55
Envío gratuito a USA
Foto de archivo: la portada puede ser diferente
Everyone's a Critic: Winning Customers in a Review-Driven World
de Tancer, Bill
- Usado
- Estado
- UsedVeryGood
- ISBN 10 / ISBN 13
- 9781591846383 / 1591846382
- Cantidad disponible
- 1
- Librería
-
Bensalem, Pennsylvania, United States
- Precio
-
EUR 25.55Envío gratuito a USA
Mostrar detalles
Descripción:
UsedVeryGood. signs of little wear on the cover.
Precio
EUR 25.55
Envío gratuito a USA
Foto de archivo: la portada puede ser diferente
Everyone's a Critic: Winning Customers in a Review-Driven World
de Tancer, Bill
- Usado
- Estado
- Nuevo
- ISBN 10 / ISBN 13
- 9781591846383 / 1591846382
- Cantidad disponible
- 1
- Librería
-
Philadelphia, Pennsylvania, United States
- Precio
-
EUR 26.09Envío gratuito a USA
Mostrar detalles
Descripción:
UsedLikeNew. Remainder mark
Precio
EUR 26.09
Envío gratuito a USA
