Inicio Knowledge Management for Process, Organizational and Marketing Innovation: Tools and Methods de Emma O'Brien (Editor); Seamus Clifford (Editor); Mark Southern (Editor) (ISBN: 9781615208296)

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Knowledge Management for Process, Organizational and Marketing Innovation: Tools and Methods Tapa dura - 2010 - 1st Edición

Name: Knowledge Management for Process, Organizational and Marketing Innovation: Tools and Methods
Price: 199.33 GBP
Availability: InStock
Author: Emma O'Brien
ISBN: 9781615208296

de Emma O'Brien (Editor); Seamus Clifford (Editor); Mark Southern (Editor)

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Información de la editorial

There has been a significant increase in knowledge-driven industries over the past decade. Despite the importance of knowledge in the innovation process, little research has been conducted into how knowledge management can be applied to make the innovation process more effective. Knowledge Management for Process, Organizational and Marketing Innovation: Tools and Methods outlines different tools and technologies that can be applied depending on the type of innovation an organization desires. It provides concrete advice on the different types of innovation, situations in which innovation may be useful and the role of knowledge and different tools and technologies to support it.

Detalles

Título Knowledge Management for Process, Organizational and Marketing Innovation: Tools and Methods
Autor Emma O'Brien (Editor); Seamus Clifford (Editor); Mark Southern (Editor)
Encuadernación Tapa dura
Número de edición 1st
Edición 1
Páginas 308
Volúmenes 1
Idioma ENG
Editorial Information Science Reference
Fecha de publicación 2010-10-15
Features Bibliography, Index
ISBN 9781615208296 / 1615208291
Peso 2.21 libras (1.00 kg)
Dimensiones 11 x 8.5 x 0.75 pulgadas (27.94 x 21.59 x 1.91 cm)
Temas
- Aspects (Academic): Business Aspects
Library of Congress subjects Knowledge management, New products
Número de catálogo de la Librería del Congreso de EEUU 2010024437
Dewey Decimal Code 658.403

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