Cases on Born Globals Tapa dura -

Hardback. New. <i>Cases on Born Globals</i> brings together a wealth of case studies covering a range of industries and countries on emerging firms known as ‘Born Globals’ that seek to enter international markets immediately upon creation. Bringing together 11 key cases, Erik Rasmussen highlights how these firms have been increasing in number over the last 20 years. He further explores the speed of their growth, the challenges experienced and likely future prognoses. The book also discusses whether early internationalisation could be advantageous to entrepreneurial firms by linking up to other more prominent firms and thereby creating a greater reach for the newly-created firms.<p></p><ul><li><br /><br />Key Features:<br /><br /></li><li>Broad span of cases with global reach</li><li><br /><br /></li><li>Showcasing different themes of Born Global… Leer más

Hardcover no dust jacket, as issued - text appears clean and unmarked, binding is square and tight, covers are clean -- Dependable seller since 1994, daily shipping with tracking from our brick and mortar store in Madison, Wisconsin.

Edward Elgar, 2024. Hardcover. New. 352 pages. 9.63x6.63x0.67 inches.