Driven : Inside BMW, the Most Admired Car Company in the World
de David Kiley
- Usado
- as new
- Tapa dura
- Estado
- As New
- ISBN 10
- 0471269204
- ISBN 13
- 9780471269205
- Librería
-
Seattle, Washington, United States
Formas de pago aceptadas
Sobre este artículo
Wiley & Sons, Incorporated, John, 2004. Hardcover. As New. Disclaimer:An apparently unread copy in perfect condition. Dust cover is intact; pages are clean and are not marred by notes or folds of any kind. At ThriftBooks, our motto is: Read More, Spend Less.Dust jacket quality is not guaranteed.
Sinopsis
An exclusive look at one of the world's most successful and controversial companies, and the mysterious family behind it. BMW is arguably the most admired carmaker in the world. It's financial performance is the envy of its competitors, and BMW products inspire near-fanatical loyalty. While many carmakers struggle with falling sales, profits and market share, demand for BMWs continues to grow, frequently outpacing production. Now, David Kiley-Detroit Bureau Chief at USA Today and author of Getting the Bugs Out, which covered Volkswagen's demise and rebirth, goes inside the fabled German automaker to see how it does what it does so well. With unprecedented access to BMW executives, Kiley goes behind the walls of BMW's famed "Four Cylinders" headquarters in Munich at a time when the company is in its most aggressive, and some say riskiest, expansion in its history and when some of the company's new products, like the 7 Series sedan and Z4 roadster, are for the first ti...
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Detalles
- Librería
- ThriftBooks
(US)
- Inventario del vendedor #
- G0471269204I2N00
- Título
- Driven : Inside BMW, the Most Admired Car Company in the World
- Autor
- David Kiley
- Formato/Encuadernación
- Tapa dura
- Estado del libro
- Nuevo
- Cantidad disponible
- 1
- ISBN 10
- 0471269204
- ISBN 13
- 9780471269205
- Editorial
- Wiley & Sons, Incorporated, John
- Lugar de publicación
- Hoboken, Nj
- Fecha de publicación
- 2004
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