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Free Prize Inside: The Next Big Marketing Idea

Free Prize Inside: The Next Big Marketing Idea

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Free Prize Inside: The Next Big Marketing Idea

de Godin, Seth

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UsedGood
ISBN 10
1591840414
ISBN 13
9781591840411
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Interlochen, Michigan, United States
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Sobre este artículo

UsedGood. The item shows wear from consistent use, but it remains in good condition and works perfectly. All pages and cover are intact (including the dust cover, if applicable). Spine may show signs of wear. Pages may include limited notes and highlighting. May NOT include discs, access code or other supplemental materials.

Sinopsis

How to find the A"soft innovationA" that will make your product, service, school, church, or career worth talking aboutWe live in an era of too much noise, too much clutter, too many choices, and too much spam. And as Seth GodinA's 200,000-copy bestseller Purple Cow taught the business world, the old ways of marketing simply donA't work anymore. The best way to sell anything these days is through word of mouthA—and the only real way to get word of mouth is to create something remarkable.Free Prize Inside, the sequel to Purple Cow, explains how to do just that. ItA's jammed with practical ideas you can use right now to make your product or service remarkable, so that it will virtually sell itself.Remember when cereal came with a free prize inside? Even if you already liked the cereal, it was the little plastic toy that made it irresistible. Godin explains how you can think of a bonus that will make your customers feel just as excited, no matter what business youA're in. Consider these free prizes:A•?The Tupperware party, which turned buying plastic bowls into a social eventA•?Flintstones vitamins, which turned a serious product into something funA•?The free change-counting machine at every Commerce Bank branchA•?The little blue box from Tiffany, which makes people happy before they even open itThis book offers a way to create free prizes quickly, cheaply, and reliablyA—and persuade others in your organization to help you bring them to life.

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Detalles

Librería
Blue Vase Books LLC US (US)
Inventario del vendedor #
31UMYP004S6X_ns
Título
Free Prize Inside: The Next Big Marketing Idea
Autor
Godin, Seth
Estado del libro
UsedGood
Cantidad disponible
1
Encuadernación
Tapa dura
ISBN 10
1591840414
ISBN 13
9781591840411
Editorial
Portfolio Hardcover
Lugar de publicación
New York, New York, U.s.a.
Primera fecha de publicación de esta edición
May 6, 2004

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Blue Vase Books LLC

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