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Marketing Metaphoria: What Deep Metaphors Reveal about the Minds of Consumers
de Gerald Zaltman; Lindsay Zaltman
- Usado
- Aceptable
- Tapa dura
- Estado
- Aceptable/Fine
- ISBN 10
- 1422121151
- ISBN 13
- 9781422121153
- Librería
-
Fountain Valley, California, United States
Formas de pago aceptadas
Sobre este artículo
Clean, unread copy in Fine (Near New) condition. No marking or writing in the book - text is completely clean, and the book appears unread. Covers are clean and show only very slight shelf wear. Binding is firm. Dust jacket is clean and shows only slight shelf wear.
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Detalles
- Librería
- Banbury Road Books
(US)
- Inventario del vendedor #
- Biblio5094
- Título
- Marketing Metaphoria: What Deep Metaphors Reveal about the Minds of Consumers
- Autor
- Gerald Zaltman; Lindsay Zaltman
- Estado del libro
- Usado - Aceptable
- Estado de la sobrecubierta
- Fine
- Cantidad disponible
- 1
- Encuadernación
- Tapa dura
- ISBN 10
- 1422121151
- ISBN 13
- 9781422121153
- Editorial
- Harvard Business School Press
- Lugar de publicación
- Boston, MA
- Fecha de publicación
- 2008
- Páginas
- 230
Términos de venta
Banbury Road Books
30 day return guarantee, with full refund including shipping costs for up to 30 days after delivery if an item arrives mis-described or damaged.
Sobre el vendedor
Banbury Road Books
Miembro de Biblio desde 2011
Fountain Valley, California
Sobre Banbury Road Books
Banbury Road is an independent bookseller, specializing in academic titles, particularly in the areas of Theology, Biblical Studies, History, Philosophy and Psychology.
Glosario
Algunos términos que podrían usarse en esta descripción incluyen:
- Shelf Wear
- Shelf wear (shelfwear) describes damage caused over time to a book by placing and removing a book from a shelf. This damage is...
- Fine
- A book in fine condition exhibits no flaws. A fine condition book closely approaches As New condition, but may lack the...
- Jacket
- Sometimes used as another term for dust jacket, a protective and often decorative wrapper, usually made of paper which wraps...