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Marketing Research (7th Edition)
de Burns, Alvin C.; Bush, Ronald F
- Usado
- Bien
- Tapa dura
- Estado
- Bien
- ISBN 10
- 0133074676
- ISBN 13
- 9780133074673
- Librería
-
Franklin Lakes, New Jersey, United States
2 copias disponibles en esta librería
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Sobre este artículo
Pearson, 2013-01-07. Hardcover. Good. Textbook, May Have Highlights, Notes and/or Underlining, BOOK ONLY-NO ACCESS CODE, NO CD, Ships with Tracking
Sinopsis
The Eighth Edition of Marketing Research continues to provide readers with a “nuts and bolts” introduction to the field of marketing research. Intended for readers with no prior background in marketing research, the book teaches the basic fundamental statistical models needed to analyze market data.This new edition continues with the successful condensed and streamlined organization as the previous edition. An integrated case study throughout the text helps readers relate the material to the real world — and their future careers. All information has been updated to offer the most current insights on forces shaping marketing research, such as the impact of social media and mobile technologies.
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Detalles
- Librería
- SGS Trading Inc
(US)
- Inventario del vendedor #
- SKU0056405
- Título
- Marketing Research (7th Edition)
- Autor
- Burns, Alvin C.; Bush, Ronald F
- Formato/Encuadernación
- Tapa dura
- Estado del libro
- Usado - Bien
- Cantidad disponible
- 2
- ISBN 10
- 0133074676
- ISBN 13
- 9780133074673
- Editorial
- Pearson
- Lugar de publicación
- U.s.a.
- Fecha de publicación
- 2013-01-07
- X weight
- 36 oz
Términos de venta
SGS Trading Inc
30 day return guarantee, with full refund including shipping costs for up to 30 days after delivery if an item arrives misdescribed or damaged.
Sobre el vendedor
SGS Trading Inc
Miembro de Biblio desde 2009
Franklin Lakes, New Jersey
Sobre SGS Trading Inc
Textbook and Reference Books Discounted
