The Selling of the President : The Classic Account of the Packaging of a Candidate
de Joe McGinniss
- Usado
- good
- Tapa blanda
- Estado
- Good
- ISBN 10
- 0140112405
- ISBN 13
- 9780140112405
- Librería
-
Seattle, Washington, United States
2 copias disponibles en esta librería
(Puedes añadir más en el área de pago.)
Formas de pago aceptadas
Sobre este artículo
Penguin Publishing Group, 1988. Paperback. Good. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.Dust jacket quality is not guaranteed.
Sinopsis
What makes you cast your ballot? A Presidential candidate or a good campaign? How he stands on the issues or how he stands up to the camera? The Selling of the President is the enduring story of the 1968 campaign that wrote the script for modern Presidential politicking—and how that script came to be. It introduces: Harry Treleaven, the first adman to suggest that issues bore voters, that image is what counts Roger Ailes, a PR man who coordinated the TV presentations that delivered the product Frank Shakespeare, the man behind the whole campaign, who, after eighteen years at CBS, cast the image that sold America a President And the candidate, Richard Nixon himself—a politician running on television for the highest office in the land In his introduction, Joe McGinniss discusses why—unfortunately—his classic book is as pertinent today to understanding our political culture as it was the year it was published.
Reseñas
(¡Iniciar sesión or Crear una cuenta primero!)
Detalles
- Librería
- ThriftBooks
(US)
- Inventario del vendedor #
- G0140112405I3N00
- Título
- The Selling of the President : The Classic Account of the Packaging of a Candidate
- Autor
- Joe McGinniss
- Formato/Encuadernación
- Tapa blanda
- Estado del libro
- Usado - Good
- Cantidad disponible
- 2
- ISBN 10
- 0140112405
- ISBN 13
- 9780140112405
- Editorial
- Penguin Publishing Group
- Lugar de publicación
- E Rutherford, New Jersey, U.s.a.
- Fecha de publicación
- 1988
Términos de venta
ThriftBooks
30 day return guarantee, with full refund including original shipping costs for up to 30 days after delivery if an item arrives misdescribed or damaged.
Sobre el vendedor
ThriftBooks
Miembro de Biblio desde 2018
Seattle, Washington
Sobre ThriftBooks
From the largest selection of used titles, we put quality, affordable books into the hands of readers
Glosario
Algunos términos que podrían usarse en esta descripción incluyen:
