Selling of Pres 68 Mass market paperbound - 1980

Pocket Books, 1980. Mass Market Paperback. Acceptable. Readable copy. Pages may have considerable notes/highlighting. ~ ThriftBooks: Read More, Spend Less.Dust jacket quality is not guaranteed.

New York, New York: Washington Square Press, 1970. First Thus 5th or later Printing. Soft cover. Very Good. Reveals the behind-the-scene details of the making of the "modern" image-driven presidential campaign, when advertisers had just begun to recognize the importance of a candidate's image & how to manipulate it--particularly for the growing TV audience. The candidate--Richard M. Nixon--had lost to John F. Kennedy in the 1960 election largely as a function of how horrible he came across on TV. This campaign in 1968 vowed to fix that...and he won. Orig. published in hardcover & in a paperback by Trident in 1969, this is the First Mass Market Paperback Edition, 14th printing, from Pocket Books (#42681-8) from 1970, in 278 pages. Condition is VG: completely clean & unmarked with age-commensurate page tanning, heaviest around edges. Binding strong & straight with only very shallow creasing. Minor wear to edges, light corner creasing, & upper-outer corner of back… Leer más

paperback. Good. Access codes and supplements are not guaranteed with used items. May be an ex-library book.

Pocket Books, 1980-10-03. Mass Market Paperback. New. New. In shrink wrap. Looks like an interesting title!